IN THIS LESSON

Human-centred design requires more than simply asking people what they think about a solution. It means immersing yourself in the problem space and involving the people affected as active participants in the design process.

In this Expert Insight, Mansi Gupta, founder of Unconform, explains how social entrepreneurs can put the principle of “design with, not for” into practice and why spending time alongside the communities you aim to serve can lead to stronger, more relevant solutions.

As you watch, consider:

  • How could you immerse yourself more deeply in the context of the problem you are addressing?

  • How could the people affected by the problem participate in shaping your solution?

  • What would designing with, rather than for, your community look like in practice?