IN THIS LESSON

Co-creation means developing solutions with the people affected by a problem, rather than simply for them. By involving communities directly in the innovation process, social entrepreneurs can draw on lived experience, challenge their own assumptions, and develop solutions that better reflect people's actual needs.

In this lesson, you'll explore different ways to involve communities in designing solutions — from participatory workshops and user testing to advisory roles. You'll also consider how meaningful participation can strengthen trust, adoption, and the quality of an innovation.

As you watch, consider:

  • At what stages could you involve your community in designing your solution?

  • How could community members contribute beyond simply providing feedback?

  • What might you learn through co-creation that you would be unlikely to discover on your own?